Website Speed & Core Web Vitals Optimization
Fix slow business websites: LCP, INP, CLS, image strategy, and JavaScript budgets — so Google and buyers both stay.
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- 4.9/5Satisfaction
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From the Founder & CEO
Sanjay Prajapati
Founder & CEO
Founder & CEO of Maxwell Electrodeal — website engineering and custom software from Vadodara, Gujarat.
How Maxwell was built
Sanjay started Maxwell Electrodeal in 2018 after a Vadodara manufacturer asked for inventory software that matched how their stores team actually worked — not how an ERP consultant thought it should work. That first build synced two warehouses with Tally, cut manual re-entry, and earned adoption because the screens followed real shop-floor workflows.
Word spread across Gujarat industrial belts. Manufacturers came for ERP and operations software; they stayed because Maxwell showed up on-site, scoped in writing, and delivered in weekly demos — not surprise invoices. Over eight years the work grew into full website engineering: product catalogs that rank on Google, export inquiry flows, and sites that replace marketplace dependency with direct buyer leads.
“Your website should show every product, every certificate, and every reason a buyer should call you — not hide behind a generic contact form. I stay involved from discovery through go-live: fixed scope, visible progress every week, and full ownership of what we deliver.”
- Website Engineering
- Manufacturing
- B2B Growth
- Product Catalogs
- Delivery
How we work with you
- Published pricing — no quote games after the call
- Milestone billing tied to demos, not hours
- Catalog and inquiry flows designed for how buyers actually evaluate you
- On-site discovery for Gujarat manufacturers when the plant visit matters
15+ years in enterprise software (career)
Maxwell founded 2018 · 8+ years in business · Vadodara HQ
8 guides and insights published on this site
50+ projects · 15+ industries · GST-compliant invoicing available for India clients
Commercial clarity for Website Speed Optimization
Who we build for, how engagements run, and what you receive — from published service scope at Maxwell Electrodeal Private Limited.
Who it's for
- • Ecommerce
- • Manufacturing
Typical engagement
- • Starting from ₹35,000
- • Fixed-scope milestone billing after discovery
- • Typical reply within 4 business hours
Deliverables
- • Before/after scores
- • SEO-safe changes
- • Mobile-first
- • Monitoring
- • Stack: Next.js, Vercel, Cloudflare, WebPageTest
Risk reduction
- • 100% IP Ownership
- • Dedicated Engineering Team
- • Transparent Milestone Delivery
- • 100% source code and IP ownership on delivery
- • NDA available on request
Quick answer
What does website speed optimization include for Indian businesses?
Fix slow business websites: LCP, INP, CLS, image strategy, and JavaScript budgets — so Google and buyers both stay. Typical engagements start from ₹35,000 with milestone billing, full IP ownership, and delivery aligned to GST, Tally, and operational workflows where relevant.
Definition
Website Speed Optimization
Website Speed Optimization at Maxwell Electrodeal means custom engineering for your workflows — Transparent Lighthouse and field metrics.
Key takeaways
- ✓CWV diagnostic
- ✓Before/after scores
- ✓Indicative starting investment: ₹35,000
- ✓Weekly demos, documented handoff, and post-launch support
Expert insight
“We scope website speed optimization from operational reality first — GST, Tally, mobile, and branch logic included when your business requires them, not as change-order surprises later.”
Summary
Maxwell Electrodeal delivers website speed optimization with milestone billing, owned code, and engineers who have shipped production systems in Ecommerce and Manufacturing.
Evidence-backed data
Statistics & benchmarks
Sourced from Maxwell research, reports, and documented client engagements — with publication dates.
Benchmarks
2:1
India B2B SaaS — vertical products retain at twice horizontal tools.
Source (2025-10-15): Maxwell Electrodeal — SaaS Market Outlook India 2026
The Challenge
Problems we solve
If any of these sound familiar, you're ready for a better approach.
Slow mobile experience
Buyers on 4G abandon before the catalog loads.
SEO suppressed by CWV
Poor LCP/INP correlates with weaker rankings and lower CTR.
Heavy themes and plugins
Page builders inject megabytes of unused CSS/JS.
Ready to start your Website Speed Optimization project?
Free consultation · Phased estimate · Response within one business day
- <4hrResponse
- 4.9/5Satisfaction
- 50+Projects
- 15+Industries
Solutions
What we build for you
CWV diagnostic
Field + lab data with a ranked fix list.
- CrUX / Lighthouse
- Waterfall review
- Quick wins
Optimization sprint
Images, fonts, caching, and critical CSS/JS cuts.
- Modern image formats
- CDN caching
- Code splitting
Architecture upgrade
When the theme cannot be saved, migrate to Next.js.
- SSR/SSG
- Edge caching
- Predictable performance
Capabilities
Features & capabilities
Before/after scores
Transparent Lighthouse and field metrics.
SEO-safe changes
No ranking cliffs from reckless deletions.
Mobile-first
Optimize for real Indian network conditions.
Monitoring
Keep scores from regressing after launch.
Technology Stack
Our process
How we engineer websites and systems
Six clear stages reduce uncertainty—you always know what happens next, what you approve, and what you pay for.
Discovery & Strategy
Map goals, users, constraints, and success metrics with stakeholders who own the outcome.
Requirements & Planning
Phased roadmap, fixed milestones, integration specs, and a timeline you can defend to leadership.
UI/UX Design
Flows and interfaces aligned to shop floor, field teams, and HO—tested before build starts.
Development
Weekly demos, production-ready code, and transparent progress—not slide decks.
Testing & Deployment
UAT on real data, training, go-live support, and clean handover documentation.
Support & Growth
Hypercare, maintenance SLAs, and the next phase of modules as your business scales.
Industries
Industry applications
Domain expertise that generic agencies can't replicate.
Ecommerce
Product listing speed.
Manufacturing
Heavy catalog pages made fast.
Case Studies
Project examples
Ready to start your Website Speed Optimization project?
Free consultation · Phased estimate · Response within one business day
- <4hrResponse
- 4.9/5Satisfaction
- 50+Projects
- 15+Industries
Why Maxwell
Why choose Maxwell Electrodeal
100% IP Ownership
Every line of code, design asset, and deliverable belongs to you upon completion.
Dedicated Engineering Team
Senior developers, designers, and a project manager—not rotating freelancers.
Transparent Milestone Delivery
Weekly demos, visible progress, and billing tied to completed milestones.
Post-Launch Partnership
98% client retention. We support, maintain, and scale what we build.
Before you commit
Straight Answers
The questions Gujarat manufacturers ask on WhatsApp — answered honestly, before you commit.
- “Why ₹45,000 when someone quoted me ₹15,000?”
- At ₹15,000 nobody can build properly. They'll use a pirated theme, skip SEO, and your site breaks in 6 months. We've rebuilt three of those. Here's what the real cost looks like over 2 years — hosting, fixes, lost Google traffic.
- See our published pricing →
- “Who owns the domain and hosting?”
- You. Always. Registered in your name, your email, from day one. We've seen too many businesses held hostage by their developer.
- “What if I don't like the design?”
- Full refund before development starts. You pay 40% only after you approve the design direction.
- “Can I meet you in person?”
- Yes. 419 Lalita Tower, Jetalpur Road, Vadodara. Come see us — no appointment needed during business hours.
- “Will I get GST invoice?”
- Yes. Maxwell Electrodeal Pvt Ltd is GST registered. Claim your input credit on every invoice.
- “How long, really?”
- 21 days for a Starter site. 30 days for Professional. We'll put it in writing. If we miss it, we tell you why before the deadline — not after.
FAQ
Common questions
Answers about website speed optimization projects, timelines, and investment.
Can you speed up WordPress?
Yes for many sites via caching, image, and plugin cleanup. If the theme is fundamentally heavy, we recommend a Next.js redesign for durable gains.
What is included in post-launch maintenance?
Maintenance covers bug fixes, security patches, monitoring, and minor enhancements. SLAs define response times—typically 4–24 hours for critical issues. Annual contracts include a dedicated support window.
Do you sign NDAs before discovery?
Yes. NDAs are standard before sharing process documentation or proprietary data. Your information is never used for other clients.
Who owns the source code and IP?
You own 100% of source code, designs, and documentation upon milestone completion. Maxwell retains no licensing claims.
Can you work with our existing IT team?
Yes. We integrate with internal IT for infrastructure access, security reviews, and knowledge transfer. Weekly syncs keep both teams aligned.
How do you handle change requests mid-project?
Changes go through a change-request process with impact on timeline and cost documented before approval. Agile sprints absorb minor adjustments; scope changes are quoted separately.
Do you provide training for end users?
Yes. Role-based training sessions, video walkthroughs, and admin documentation are included. Shop-floor and field user training is part of go-live.
What industries have you delivered for?
Manufacturing, chemical, textile, pharma, FMCG, logistics, retail, healthcare, construction, and SaaS—primarily in India with global delivery for US, UAE, and EU clients.
How is pricing structured?
Fixed milestone quotes after paid discovery—typically 20% discovery, 30% core UAT, 30% integrations/mobile, 20% go-live. No surprise hourly overruns on fixed-scope contracts.
Speed is not a vanity metric. For website engineering, Core Web Vitals are part of how pages earn trust in Google Search and how AI systems prefer citeable, usable sources.
Indicative pricing
Indicative ranges after discovery. Final quotes depend on scope, integrations, and timeline — milestone billing, no surprise change requests.
Speed audit
₹35K – ₹75K
Diagnostic + roadmap.
Optimization sprint
₹75K – ₹2.5L
Implement priority fixes.
Ready to Build Your Website Speed Optimization?
Tell us about your project and get a free quote within 4 business hours.
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- <4hrResponse
- 4.9/5Satisfaction
- 50+Projects
- 15+Industries
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